I’m still strapped for time today and decided to post a video. So I went over to YouTube, and typed in “Edna Gladney” to give me some ideas. There’s the usual Dame Emma luv bombs, but suddenly:
How to Have Amazing Customer Service featuring….
the Gladney Center.
produced by Boaz for Boaz PowerTV. Taking your life to the next level. Standing in front of the Fort Worth Gladney “campus.” mic in hand, the other one hanging free to pick your pocket.
Now, I’d never heard of Boaz until I spotted this YouTube curiosity. Googling, I found that Boaz is motivational speaker Boaz Rauchwerger (American Airlines, Xerox, and other Wall Street corpos). Like Madonna and Slash, he prefers to go by one name. Not surprisingly, Boaz, the motivational speaker, is perpetually cheery and loves adoption. Some years back, he and Mrs. Boaz acquired two infants from Gladney: Rena and Adam.
You just know where this is going.
Gladney Boaz in his best D. James Kennedy voice, tells us, is #1 in customer fulfillment. I picture a phone bank of pretty and prego CSR’s standing by to answer your calls now. Images of baybees sliding down chutes on to a conveyor belt gently riding them down to sorters dressed in white coats and gloves and tall white chef’s hats, grabbing up baybees and boxing them, flashed before my eyes.
As these cheery folks always do, Boaz has a very personal story to tell us about Gladney. Gladney Customer Service, to be exact– it’s personalized attention to every detail. Boaz tells us that some businesses send hand-written notes to customers to make them feel important, but Gladney goes a few steps further with its…shall we say…personalized delivery service. In the Boaz family’s case when Adam was shunted down the chute, the Gladney staff took Rena by the hand, and…
…Wait. I don’t want you to miss a word of this heart warming family story. Or the unicorn that will jump through you backdoor and gently kiss the tears from your eyes when you realize how much Gladney really cares.
Thank you, Boaz, for taking adoptees to the next level–reminding us that we are merchandise. A quite appropriate reminder for National Adoption Awareness Month 2010.